One of the things I underestimated in advertising was the importance of audience targeting. I thought good creatives alone would drive results, but I learned otherwise. With <strong data-start="4164" data-end="4192">ad intelligence software like PowerAdSpy, I could see not only what ads were running, but also which audience segments they were targeting. This completely changed my perspective. I discovered untapped groups that I had never considered before, which opened up new opportunities for growth. Combining audience insights with strong creatives gave me the edge I needed to improve ROI. It&rsquo;s like having both the map and the vehicle&mdash;you can&rsquo;t go far without them. PowerAdSpy made sure I wasn&rsquo;t missing either. For those using it actively, do you depend on PowerAdSpy more for uncovering new audience opportunities or primarily for creative inspiration?